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Writer’s life: Marketing efforts (continued)

If you have been following my blog, you know that I share the good and, er, not-so-good aspects of being an Indie author. You might remember that my last marketing effort wasn’t successful.

But like any worthwhile endeavor, be it writing, business, or career, persistence is key. That, and quickly forgetting about past failures 😆 Optimism amnesia, it is!

So, was I successful in my latest effort?

Maybe 😬

Depends on what I look at.

I used paid newsletters (again), combined with a discounted book. If you didn’t know, on Amazon the royalty rate for a book below $1 is only 35% (or 33 cents). It is slightly better at other retailers (maybe 60 or 70 cents).

Why would I list a normally $4.99 book to less than $1? (What is this madness, you might say) I want to reach readers who will give my book a chance at the lower price point. The hope is that they will like my writing enough to give my other books a chance, too.

How did I do?

I will start with the good.

I got a shiny new #1 Bestseller banner on Amazon (that I will etch eternally in my mind, remembering it fondly during the harder days as a writer).

The other good: reaching international readers in Australia, New Zealand, UK 🥰

The not so good: The expensive pricetag 😭

I made back 18% of what I spend (so far). I remind myself that being an Indie author is a looooong commitment. The adage is: It is a marathon, not a sprint.

The sale is still ongoing for a few more days, if you like to grab a copy of Eleanor’s Travels for only $0.99:

In other news, I am currently running along to release my latest fantasy romance book, Sleeping Beauty No More on July 17th, 2021.

Thank you for reading today’s blog. I hope that you have a great day! 😊


Published by Aisha Urooj

I live in Toronto, Ontario. I love living in my multicultural city. My hobbies include writing, reading, painting and photography. I adore classic books and hope to someday emulate the books that I love and cherish. I have a newsletter you can join at Hope to see you there! 😊

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